Conference tees that open a conversation
Sunny Day Fund
White tees for a savings-benefit startup — logo on the chest, the pitch on the back where a room full of people can read it.
The brief
Sunny Day Fund works with employers on emergency savings benefits, which means most of their business starts as a conversation at an event. They wanted shirts that would start those conversations for them.
What we did
Front stays quiet — the sun logotype at left chest, two colours, sized so it reads across a handshake and no further. The back does the selling: "PARTNER WITH US." in heavy condensed navy under the sun mark, with the value proposition and web address set small underneath.
The hierarchy is deliberate. From across a room you get the sun and the two words. From conversation distance you get the rest. That is the whole job of a back print at an event.
THE RUN
Have a run like this in mind?
Send us the artwork and a rough piece count and we will come back with a quote and a free digital proof. Minimum order is 24 pieces.
